Samsung MP3 Player

Music, as real as it gets
Advertising Agency: Cheil Worldwide, Seoul, Korea
Creative Director: Joungrack Lee
Art Director: Jaewon Choi
Photographer: Junghoe KimSamsung

Urban meets Nature

Print campaign for the Mitsubishi Montero G2 in Chile. Every urban aspect refers to nature. The Darwinian explanation for culture as we know it today. I don’t know if the people behind this campaign actually realised it, but they sure made a nice evolutionary piece of art.
Advertised brand: MONTERO G2
Advertising Agency (Name, City, Country): BBDO, [...]

On the edge of subliminal

Ikea: Joy, Hope, Love & Paix
Advertising Agency: Zig, Toronto, Canada
Executive Creative Director: Martin Beauvais
Art Director: Mark Puchala
Copywriter: Geoff Morgan
Photographer: Matt Barnes

Detects up to 12 faces

Ads from Euro RSCG Singapore show Nikon S60 camera screens with unexpected face detection boxes, dramatizing how the S60 can capture up to 12 faces.
Brand: Nikon S60 Camera
Agency: Euro RSCG Singapore
Photographer: Jeremy Wong
Executive Creative Director: Charlie Blower
Creative Director: Victor Ng
Art Director: Lee Hsueh Ling
Copywriter: Victor Ng, Stephen Kyriakou
Country: Singapore
Other Credits: Digital Artist/Retouching: Ricky Haryadi
Production Manager: [...]

ltpaehne, iuragt?

What’s the essence of Scrable? Combining letters into… a word. In other words: creating something out of non-related pieces. This essence got nicely tranlated into these adverts.
 
Advertising Agency: JWT, Santiago, Chile
Creative Directors: Matías Lecaros, Sergio Rosati
Art Director: Matías Lecaros
Copywriter: Matías Lecaros
Illustrators: Astro Image Creators, Cristian Gastelo, Boris Berstel
Photographers: Astro Image Creators, Cristian Gastelo, Boris Berstel
Other [...]

Adobe Photoshop CS4

Some time ago, we posted about an interactive billboard for Adobe Photoshop. Well, here’s another great idea from Bates141, Jakarta. Photoshop CS4, as real as it gets. Reactions unanimous: “I want photoshop to look like this for real!” and “Can I get this in a bigger size? Want to use it as my wallpaper”. Brilliant!
See how [...]

The last train

It took fabric softeners a long time, but some of them are finally learning it! It’s called ad-likeability and primary affective reaction. LeDoux will be proud.

Just Do(uche) It

“No, this is not a real Nike ad. It’s all part of a promotion for an international magazine. Our tipster tells us, ‘We prefer to keep the publication anonymous for now but this will be going to print in the very near future and we expect it to provoke some discussion and probably some threats [...]

Stop the catastrophe

Great artwork for this Greenpeace-advert! But just off the record… Are they against atomic bombs or against trees?
Advertising Agency: Saatchi & Saatchi, Bucharest, Romania
Creative Director: Nick Hine
Art Directors: Daniela Nedelschi, Jorg Riommi
Copywriters: Jorg Riommi, Daniela Nedelschi
Photographer: Carioca
Account Manager: Anca Manciu
Account Executive: Liana Petrascu

We are animals

The obscure campaign from FFL for Wrangler illustrates topless men and women wearing only jeans, filmed in wild settings and behaving like animals. The movie “Why” (fall ‘08) goes further by questioning everything, knowing we are animals.
“In today’s society, our animal instincts are [...]