Rock’n'ride!

A viral video for Guitar Hero, posted on YouTube by Droga5 as a user generated home video. With lots of reactions, both positive and negative. Negative because people blame Droga5 of initially not being honest about the professional team behind the stunt. Positive… maybe because it’s a brilliant idea. Anyway, they [...]

Eat this iPod!

The new advert for Zune, Microsoft’s digital media players and services. Zune is all about being uhm… “different”. And this ad is making that clear. There’s something in the air… for sure.
Zune is the biggest competitor of Apple’s iPods in the U.S. and Canada. Available in Europe around fall 2009.

Lego Fashion Show

Jean Charles de Castelbajac unveils his Spring/Summer 2009 collection. The (bachelor) men that only went to fashion shows for the beautiful models will soon be something of the past.

Nokia Trends Lab @ I Love Techno

After 4 hours in some hot steamy rooms, we decided to take a breath at the chill out room. That’s where we found this Nokia Trends Lab. Visitors could upload music to the dj’s from their mobiles, using bluetooth. The Device Dj’s then played their music live on stage, using only Nokia phones. Performances [...]

AC/DC: Excel Rock n Roll Train

AC/DC officially ROCK. To get round the fact that a bunch of people can’t watch videos at work, Phil Clandillon and Steve Milbourne at Sony BMG came up with the idea of taking an extract from the new AC/DC new promo and converting it into ASCII art embedded in an Excel [...]

We are animals

The obscure campaign from FFL for Wrangler illustrates topless men and women wearing only jeans, filmed in wild settings and behaving like animals. The movie “Why” (fall ‘08) goes further by questioning everything, knowing we are animals.
“In today’s society, our animal instincts are [...]